A new study from YesMail has found that cross-channel initiatives and more sophisticated marketing techniques are among the tools and strategies that aim to win over customers in 2017. The poll surveyed more than 300 brands to uncover where brands are focusing their efforts in the year ahead.
Watch out, Amazon: Walmart's gloves are off and the retail giant is ready for a fight for customers. Just eighteen months after introducing its ShippingPass program, Walmart has scrubbed the member's only subscription program in favor of a new shipping service available to all Walmart customers.
A recent study commissioned by Aptos and conducted by GatePoint Research explored retail executives' top priorities for technology investments that will help keep their stores relevant in the digital era. The research revealed that retailers perceive they are facing a multitude of pressing challenges, and consequently they have identified different priorities that will clearly compete for attention, resources, and budget.
By shifting its core business operations to a cloud-based single unified platform, this specialty retailer achieved inventory visibility, expanded its fulfillment offerings, and improved the customer experience.
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